Explore a Measureable and Affordable Model for Community and Corporate Wellness
DENVER, Dec. 18, 2014– In 2011, cloud-based digital wellness company incentaHEALTH teamed up with Kaiser Permanente to launch Weigh and Win, the first program of its kind to translate an evidence-based worksite wellness program into a community platform for the general public. Weigh and Win has paved the way for measurable and affordable community and corporate wellness. Kaiser Permanente’s Senior Manager of Primary Prevention Services, Amy Bayer, and incentaHEALTH’s Weigh and Win Program Manager, Lia Schoepke, will present “Employee Wellness on a Budget” at The 11th Annual Executive Forum on Rewarding Healthy Behaviors Wednesday, Feb. 4, 2015 at the Bellagio® Las Vegas.
Bayer and Schoepke will discuss enrollment, engagement and results of the data-based wellness programs, including the dramatic health improvement of community members and employer groups and how it affects return on investment. According to an independent study completed by a researcher at Colorado State University, for every $1 invested into the community program, $3.42 is saved in reduced community health care costs.
“We want to provide affordable, effective options for employers and community partners while providing measureable results that can directly relate back to ROI,” said Schoepke.
Additional topics will include: incentaHEALTH’s unique behavioral change model; how social media, team challenges and data can dynamically affect engagement; implementation of a Spanish-speaking platform; the use of automated kiosks to ensure measurable wellness; and the effect personalized health coaching through SMS text messages and email has on weight loss.
incentaHEALTH’s model focuses on rewarding performance rather than participation. Developed through the company’s incentivized corporate wellness model, Weigh and Win is a free community program available to all Colorado residents (18 years and older) that teaches healthy habits and pays cash rewards for weight improvement and maintenance. Participants who join the program at an unhealthy weight (BMI ≥ 25) qualify for cash rewards. Additional prizes are awarded for adopting healthy behaviors. Kaiser Permanente is the founding funder of Weigh and Win as part of its commitment to provide high-quality, affordable health care services and to improve the health of their members and the communities they serve.
“When you’re at a healthy weight, you feel better, are more productive and more likely to make healthy choices. We are proud to provide the Weigh and Win program as a way to encourage people to lose weight and lead healthier lifestyles,” said Bayer.
The average weight improvement for successful Weigh and Win participants after one year in the program is 17.7 pounds or an 8 percent weight loss. Similar initiatives have been achieved in workplace settings as the average employee loses 6 percent of their body weight. Recent research suggests that a 3-5 percent weight loss of a person’s body weight produces meaningful health benefits, such as reducing risk of Type 2 Diabetes and the need for cholesterol and heart medications. Over 9,245 participants in the Weigh and Win program have lost at least 3 percent of their body weight.
To date, more than 54,000 Coloradans have signed up for Weigh and Win as a commitment to health improvement, earning a total of $300,000 in cash rewards.
“Our goal is to reward 100 million people for engaging in a H.E.A.L. (Healthy Eating, Active Living) lifestyle. Our success in Colorado is one piece of the puzzle,” said Schoepke.
About incentaHEALTH: incentaHEALTH is a cloud-based health care technology company with headquarters in Denver, Colorado. As a leader in measurable wellness programs, incentaHEALTH’s system is designed to help organizations and communities reduce their health care costs by offering incentives to individuals for improving their health. incentaHEALTH helps people manage their weight through the use of interactive email and text message coaching, weigh-ins on private kiosks in corporate and community locations, and cash rewards for sustained weight loss success. The patented HEALTHspot® kiosk takes full-length digital photos and keeps an electronic record of each participant’s weight, blood pressure and body mass index (BMI). Participants also have access to health coaches who provide live support whenever it’s needed. Organizations throughout the U.S., the U.K., Puerto Rico and Singapore have implemented this health care solution for their employees and have reported significant success. For more information, visit www.incentahealth.com, or follow the company on Facebook or Twitter.
About Kaiser Permanente Colorado: Kaiser Permanente Colorado is the state’s largest nonprofit health plan, proudly working to improve the lives and health of Colorado residents for 45 years. Kaiser Permanente Colorado provides comprehensive health care services to more than 624,000 members through 28 medical offices and a network of affiliated hospitals and physicians. The health plan was named “Highest in Member Satisfaction” among Commercial Health Plans by J.D. Power and Associates for the seventh straight year. Kaiser Permanente was recognized by the National Committee for Quality Assurance (NCQA) as the top- ranked commercial health plan in Colorado and the sixth ranked Medicare plan in the nation for 2014-15. Kaiser Permanente was also recently recognized as a 2012 Hypertension Champion by Million Hearts™. In 2013, Kaiser Permanente proudly directed more than $96 million to community benefit programs to improve the health of all Coloradans. For more Kaiser Permanente news, visit kp.org/share or follow us on Twitter @kpcolorado or facebook.com/kpcolorado.
About Weigh and Win: As a free, first-of-its-kind community program, Weigh and Win utilizes verified weight loss data through patented photographed weigh-ins and provides Colorado adults with access to an effective weight management platform. The program engages participants with rewards tied to measured results and is aimed at decreasing obesity rates. Weigh and Win is primarily funded by Kaiser Permanente to complementthe organization’s other efforts to increase healthy eating and physical activity throughout the state. Colorado residents 18 and over can sign up for free at www.WeighandWin.com and will receive daily coaching on healthy eating and active living by email or text message. The coaching includes tips for weight loss, daily exercise and meal plans, weekly grocery shopping lists and more. Progress is tracked through quarterly weigh-ins at one of 56 community kiosk locations throughout the state. Success is rewarded with quarterly cash rewards for weight loss and maintenance, as well as monthly prize drawings for participating. Those who begin the program at an unhealthy weight (BMI ≥ 25) qualify for cash rewards. For more information visit www.weighandwin.com. Follow Weigh and Win on Facebook, Pinterest and Twitter.